Andy Warhol’s Tomato Soup paper bag from his show at Boston’s Institute of Contemporary Art in 1966 is certainly one of the most sought after and expensive disposable carry-alls in the world, and also one of the most popular pieces on display in our Proto-Pop exhibit.
Warhol made his first soup can painting in 1962 which catapulted him and the Pop Art style to worldwide fame. The soup can became an icon of the new style, which used consumer items of all types to reveal (often ironically or subversively) the nature of the Post-Modern consumer society.
Warhol returned to the soup can repeatedly in his career, featuring the image in numerous works. Tomato soup, which was Campbell’s first flavor in 1897, was the artist’s preferred subject. In 1965, Warhol began to experiment with the colors of the can for the first time, which can be seen on the ICA bag.
We’re kicking off Proto-Pop with a look at an Object Poster classic: Peter Birkhauser’s Rheinbrucke.
The Swiss Object Poster Style sought to create unforgettable icons out of everyday objects through breathtaking graphics and printing. No one artist knew how to accomplish this better than Peter Birkhauser, who created more than 50 Object Poster masterpieces during the Thirties, Forties and early Fifties.
This elegant poster featuring a simple box is a perfect illustration of Birkhauser’s magic – the crisp folds of the wrapping paper, the trompe l’oeil effect of the green string, and the whimsical flip of the handle represent everything that the department store stands for.
Pop prince Andy Warhol captured a similar aesthetic in his famous Brillo Boxes sculpture, relying on the object to tell a powerful, if altogether contrasting, story. Both artists recognized the natural draw of the Object, and their works speak volumes on the pervasive consumer culture of their respective times.
Our fall gallery exhibit, opening on October 6th, will showcase over 30 Swiss Object Poster masterpieces. Featuring hyper-realistic drawings of everyday things, the Swiss Object Poster focused on the beauty and precision of mundane, commercial products. These stunning, larger-than-life advertisements foreshadowed Pop Art’s similar fascination with basic consumer goods. Both styles transform the commonplace into symbols of their time.
Stay tuned for more details!
Graphic Intervention: 25 Years of AIDS Awareness Posters 1985–2010 is now installed at its fourth venue, the University Gallery at York College of Pennsylvania. The exhibit will be on display through September 20.
We just announced our first Facebook giveaway: a 1922 Parapluie-Revel label by Leonetto Cappiello! If you need a strong umbrella for stormy weather, you need one from the Revel Company of Nice, France. In this classic image, all three figures are blown about by the wind, but the Revel umbrellas remain as steady as a rock.
To celebrate reaching 1,000 likes on Facebook we’re giving away this original 5″ x 8″ label to one of our fans. Comment on this post and tell us the name of your favorite poster artist to be entered in to the drawing! We’ll be announcing the winner on Friday, September 9.
We’re excited to be participating in Fashion’s Night Out – Boston on Thursday,
September 8th, 6 – 10pm. IPG will be open late and we’ll be featuring some of fashion’s greatest poster designs from the Roaring Twenties to the Thrifty Thirties, with a spotlight on PKZ and Bally. Join the party on Newbury Street, which will be completely shut down for the first time in 15 years!
Check out all of the FNOB events here.
In the early 30s, Edward Eggleston produced what is often considered the best series of posters for the Pennsylvania Railroad, the most spectacular of which featured Atlantic City. The historically conservative rail line gave Eggleston the freedom to show off the famous Boardwalk with luscious scenes of aristocratic young ladies on the beach by day and night.
Eggleston’s striking beauties are highlighted by a rich color palette and fabulous architectural settings, which create an idyllic world akin to a Hollywood set. Indeed, Atlantic City was in its heyday during the Depression, when a weary public needed an escape to a more perfect world – either of celluloid or sunshine.
This classic image has us dreaming of the beach!
New to poster collecting, or just looking to add to your growing collection? We’re offering HOT summer deals on more than 200 of our original vintage posters. Act quickly, this Summer Sale lasts for ONE WEEK ONLY!
The prestigious Biltmore Hotel opened in 1926, and its tower was the tallest building in Florida at the time. It boasted the largest pool in the world, and the golf course (Johnny Weissmuller was the resident pro) was designed by the legendary Donald Ross, whose 600 golf courses established the nascent golf industry in the US.
This extremely rare poster likely was created to promote the hotel as the Depression took hold in 1931. A classic in every sense.
We are thrilled to have this new acquisition in our summer travel poster show!
Browse more golf posters.
New Englanders, this one is for you!
Few artists define an era more than John Held, Jr., whose cartoon humor of the flapper era is still well recognized today. His images of Betty Coed and Joe College graced the pages of the New Yorker, Harpers Bazaar and Vanity Fair, showcasing the lifestyle of the new generation while often poking fun at its out-of-touch elders.
Held made only a few posters, a wonderful small group for the New Haven Railroad in the Twenties and Thirties that were a big hit. His humorous poster of a moonlit weenie-roast on a beach at Martha’s Vineyard features his unmistakable caricature style and is one of the most sought after images of the island.